Bread with Healthy Thinking

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Eatela always advocates Healthy food. Submerge yourself in healthy food for a healthy life. With the in numerous items to choose from, Bread is an ingredient that can be consumed at breakfast, lunch and also as a snack. It's essential for it to be fresh and the best quality product so that consumers can enjoy the food with authenticity and love. People in most regions choose sliced, wrapped bread from the supermarket. 

The longer a bakery's products stay soft and luscious, the more likely it is to be bought, so anti-staling is increasingly becoming a topic in the production process, too. The latest generation of enzyme systems can keep bakery products fresh for a longer period of time — not only increasing their enjoyment value, but also improving their cost-effectiveness and reducing their environmental impact.

Most consumers have a clear idea of what their bread should be like: wrapped, sliced, with a high volume and a soft crumb. Most of the time Bread is bought during the weekly shopping expedition to the supermarket; artisan bakeries play only a subordinate role in the market.

Large retail chains stock a selection of more than 50 varieties. Besides the classic type made from light-colored wheat flour there are sliced loaves containing rye or wholemeal flour, with grains and seeds, with sourdough, with dietary fibers or oatmeal, in “farmhouse style,” as low-carb or fat-free variants, and many other varieties. Bread is an important staple food that is usually eaten toasted or as a filled sandwich.

Essential Long Shelf Life

There is a great demand in the food trade for bread and other bakeries with an extremely long shelf life. As a result of hygiene measures, customers can still buy quality bakery products with pleasant freshness and elasticity even days after its production. So the service interval for the shelves can be extended and the return of stale goods reduced. This helps to increase a company’s profitability and improve its sustainability balance.

In the consumers’ homes, it generally takes several days for an opened pack to be used up, so the microbiological and structural stability of the goods is an important quality attribute. However, as far as the fresh keeping is concerned, the right mouthfeel has now become an additional criterion, besides the elasticity and the structure of the crumb. Sensory deficits are no longer accepted. So the value of their favorite bread remains unchanged for as long as possible.


Enjoy the Yumminess of a True bakery


We at Eatela are passionate home bakers. We have been sharing our guest good food and especially good bread for many years. We are proud to offer a range of bread baking tools that are perfect for the home baker and small bakeries.  

Before the corona virus pandemic, consumers spent more time shopping the perimeter of the store and purchasing items from fresh bakeries. COVID-19 inspired more trust from consumers in the center-store aisles, where their shopping priorities shifted toward preservation and shelf life. Eatela, also worked to change up their distribution systems to accommodate these new trends, adapting to the new ways bakery items were being stored, shipped and delivered, as well as where and how their goods were being sold.

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